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From Resin 3.0
NINTENDO'S EXPECTED CHRISTMAS GIFT
As analysts scramble to put the retail sales numbers of America in order, they've already concluded that overall it was a terrible performance. Three products stood out as the most popular this season: Nintendo Co.'s Wii, Amazon's electronic book reader Kindle and the unisex sheepskin apparel Ugg boots, reports The Los Angeles Times.
Once it becomes clear to consumers that an item is popular and might become scarce; they flock to it. "If people think it's going to be rare and in short supply, they're more apt to make it more of a priority," said Dan Butler, vice president at the National Retail Federation.
The Wii is cited as the big hit because it appeals to everyone in the family, and readily accessible to any level of gamer. The Wii and DS combined sales figures are set to break the 2008 record of most systems sold in a year.
While the big three outshined the popular teen novel "Twilight," Amazon.com reported they sold enough copies of the book to top Mount Everest eight times.
There is a group mentality to buying the same or similar product, but also in the retailers themselves. They often contrive sold-out status to lure customers back with the promise of "more product" in just a few days.
While these facts are illuminating, analysts are already sure this shopping season was the poorest in decades.
"One or two items don't make a season," said Marshal Cohen, of NPD Group, a research firm often cited in Nintendo related sales news.